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Managing multiple accounts is a helpful method of business promotion on social media. Though, to avoid getting shadowbanned, there are a couple of nuances that every marketer needs to get acknowledged with before registering to start using multi-accounting.
What are they, and how to bypass them to successfully manage numerous accounts on TikTok? Let’s discuss these questions, but first let’s remember what is TikTok when it comes to brand marketing.
What is TikTok When it Comes to Business Promotion?
TikTok is a major entertainment platform for posting short videos with people’s opinions and reactions on various topics, mostly inspired by events from life of celebrities, participation in dancing challenges and diverse video memes. Moreover, users leverage the platform to discuss social trends/issues (no politics, though).
The platform was created by the Chinese now-billionaire Zhang Yiming and now has 1.04 billion monthly active users from all over the world.
For millions of people, TikTok is a number-one social media that they check on multiple times per day. While for businesses in different spheres, it is a great digital tool to make live and native brand advertising campaigns. Let’s remember just Selena Gomez’s ‘Rare Beauty’ cosmetic company.
But what is TikTok for businesses? This social media platform offers great convenience for company promotion because millions of users around the world enjoy the main format. But also because it provides many analytical data and figures so that CEOs and marketers can assume how effective their ads are.
To sum it up, with TikTok, businesses are able to:
- Publish high-quality content on a regular basis.
- Engage with their audiences.
- Add popular hashtags and TikTok’s trendy sounds — to increase engagement and virality.
- Collaborate with influencers to cover an even wider audience.
- Analyze the results of the advertising campaign with helpful tools.
Another question that many marketers may be concerned with is “Can you have multiple TikTok accounts?”. The answer is yes, it is possible. It is what helps brands to gain even higher engagement, when you can run numerous accounts on TikTok at once. But not to get under penalties, first you need to learn how to manage them right.
Why Does TikTok Shadowban Accounts?
For marketing specialists, it is a common thing to maintain multiple accounts on social media, since it helps them more actively communicate with clients and therefore promote a brand. However, on TikTok users need to be especially careful with multi-accounting because the wrong actions can cause getting a shadowban.
A TikTok shadowban means the social network does not suspend or block the account, but the content previously published no longer appears on the “For You” page, which is the main newsfeed. This critically decreases the overall viewership and account engagement.
If an account doesn’t comply with the TikTok’s community guidelines, algorithms automatically shadowban it to safeguard other users. But the most disappointing thing is that you don’t know about it.
So, the most common reason for shadowbanning on the platform is to falsify your identity or pretending to be someone else.
Moreover, when multi-accounting, it is also important to manage each account from a separate device since TikTok collects digital fingerprints of users’ devices. Otherwise, in case of any violations, if the platform detects you are multi-accounting from the single device, it will likely discover that accounts are connected and shadowban them all.
How to Make Multiple TikTok Accounts, and Not Get Banned?
To register separate accounts, you need to use unique usernames, email, and phone numbers for each account. So, using a virtual phone number with the duration limit for each separate account will be a wise choice to verify each TikTok account.
This kind of digital tool doesn’t require you to open up your identity (no proof of identity required) when purchasing. Moreover, it is not tied to any specific device or geolocation. Thus, they are perfect for identity verification while staying deanonymized.
With SMS-Man, you can obtain a temporary phone number for 3000+ services and apps with 190+ national codes on your choice available.
Here is how to buy a phone number for TikTok multipe accounts with SMS-Man:
- Sign up for sms-man.com via email or Google+.
- Add money to the account balance — press ‘Top Up’ in the top right angle.
- Then, choose the service (TikTok) and the required country.
- Get a phone number for TikTok from the “History” at the bottom of the page and use it for registration.
- In your SMS-man profile, click Get SMS next to the purchased number.
- When revealed, use the verification code to complete TikTok registration.
Repeat all the steps for each separate account.
Vyacheslav is SEO expert at SMS-MAN. He also writes on virtual numbers and SMS verification issues on SMS-man Blog.
You can reach Vyacheslav at: z@sms-man.com